HealthVault for Marketers

Get on board: Microsoft HealthVault is taking off.

With consumers becoming increasingly proactive about online health research and taking ownership of their own healthcare, the time is right for HealthVault. This dynamic, security-enhanced health application platform serves as a central repository for health information, accessible to people across the healthcare spectrum. HealthVault connects consumers and healthcare providers to a wide range of health services and devices. Totally secure and absolutely free, HealthVault is the start of a national healthcare ecosystem.

Appature is ready when you are.

While some CRM providers may be playing catch-up, Appature solutions were designed to work with HealthVault data from the very beginning. Our enterprise marketing suite and onKey Web site application can get you up and running as soon as your content is ready.

When everybody signs on, everybody benefits.

Access to HealthVault is a win-win proposition for all participants:

• Consumers can easily collect, store, and update their health information, as well as share it with their choice of healthcare providers, and even with family members. They can view and track device-generated data such as blood sugar readings and share it with their physicians online. In the process of sharing data with their healthcare providers, consumers also learn to make more informed health decisions.
• Physicians and hospitals can eliminate cumbersome paper records and gain instant access to the medical histories of new and existing patients. If a patient is uploading data from a device, physicians can follow that person’s progress between doctor visits.
• Device manufacturers can update existing products and design new ones to work with HealthVault, letting users view, track, analyze, and share device-generated data online. By offering these capabilities, manufacturers add value to, and expand, their products’ market potential.
• Application providers, such as health and wellness companies, can leverage the open HealthVault platform to develop and deliver a rich user experience.
• Medical and health companies who develop online solutions can host those solutions on HealthVault and stake their claim in this growing healthcare ecosystem.
• Marketers like you can develop applications or device drivers for HealthVault, harnessing the power of Microsoft to deliver more personalized service. Cultivating a presence on HealthVault can help you raise your profile in the healthcare community, discover and deploy synergistic PR opportunities, and create breakthrough marketing. HealthVault also provides a platform to educate consumers about your products and inform them of new developments.